TEAM MEMBERS
SARAH YATES, BHEC, Director of Marketing
• Graduate from University of Manitoba, Canada
• 25 year partnership with GRID/3 International
• Experienced writer, editor and marketing consultant
• Disability consultant
• Owner of Gemma B. Publishing
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GRID/3 INTERNATIONAL, INC.
As marketing director and member of the GRID/3 International team, Sarah Yates assists in strengthening the firm’s brand recognition. Using her experience in marketing retail design, she researches and writes columns, articles and presentations with both partners. The results: publication in industry magazines like Instore, InDesign, JCK, Canadian Jeweller and assorted publications in England, India and elsewhere in the world.
To assist in reconfirmation of the firm’s brand identity in design, she gets projects published in industry and design magazines, positioning the firm partners as experts, especially in the retail jewelry industry but also in fashion with some limited commercial office work. The result: GRID/3 International is consulted by editors and clients seeking assistance with lighting, planning, colouring, rebranding, retrofitting and designing stores that work, as well as presenting seminars.
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GEMMA B. PUBLISHING aba GEMMA B. INC.
Gemma B. Publishing assists people write about their life work in self-published business books and memoirs. The results: dozens of books written, edited, printed, marketed and sold online and at business seminars adding value to practices as diverse as patent law, city planning, headhunting, farming, trucking, gambling addiction and so much more.
As a strong researcher, experienced writer and editor, Sarah Yates regularly contributes to new book projects. Like other GRID/3 partners, she also presents seminars and writes reports on:
• Establishing and promoting a brand through editorial
• Publishing your book
• Organizing a new creative venture
• Editing and printing sales catalogues
www.gemmab.ca
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